Advertisers in the 2026 Musical America International Directory of the Performing Arts will get greatly expanded reach for their message—the Musical America Awards magazine, sent to our full audience list.

Along with all the directory's annual awards articles and information audiences have known for more than 60 years, the new magazine will also contain the top news stories of the year—a retrospective of the enormous changes over the past 12 months.

As always, the Musical America WorldWide directory will be accessible anywhere, any time. You can take it with you and, more importantly, your audience can find you at their fingertips quickly and with more tools such as top and bottom leaderboard and table-of-contents rectangle ad placements.

And here’s more good news—we are cutting our rates by an average of 75%. A digital version of the directory costs us substantially less than a print edition and we are passing those savings along to advertisers.

• Musical America has been the industry standard for over 100 years. Credible, respected, and trusted, Musical America products consistently provide comprehensive and reliable information with unmatched international reach.
• Musical America is relied on by key decision makers and influencers at orchestras, opera companies, festivals, competitions, and presenting organizations around the globe.
• The Musical America Directory is delivered directly to thousands of buyers of talent in our interactive PDF edition. Your ad will have an impact all year long.
• AND the interactive PDF edition can be accessed anywhere at any time — All that’s needed is an Internet connection and Adobe Acrobat reader!
• Now you can boost your exposure with: video, belly bands, leaderboard and rectangle digital ads and more ...

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