Unveiling Larsen Strings North America at VSA to serve musicians across the United States

At this year’s Violin Society of America (VSA) conference, Larsen Strings proudly unveiled Larsen Strings North America, marking a significant milestone in the company’s 25-year collaboration with Glasser NY. This new chapter solidifies the partnership between Danish and American companies, combining decades of expertise and innovation to serve musicians across the United States.

Larsen Strings North America will serve as the exclusive source for Larsen’s renowned orchestral strings in the US. For a quarter of a century, Glasser NY has played a vital role in bringing Larsen’s premium violin, viola and cello strings to American musicians. Together, the two companies have built a legacy of trust, quality and unwavering dedication to supporting artistry at every level, from students to touring professionals.

“This launch is a natural next step in our partnership,” says Ole Wichmann, Vice President for Sales & Marketing from Larsen Strings. “It’s about ensuring that American musicians continue to have access to strings that inspire their artistry and elevate their performance.”

Andrew Glasser, owner of Glasser NY, added, “We are excited to deepen our relationship with Larsen Strings, combining our shared commitment to quality and innovation to serve musicians even better under the Larsen Strings North America name.”

The unveiling at the VSA was met with enthusiasm from the music community as the collaboration promises to continue supporting musicians with strings that liberate the potential of their instruments, enabling them to express every nuance of their artistry.

For more information about Larsen Strings North America and its offerings, visit www.larsenstrings.us

About Larsen Strings
Founded in 1990 in Sønderborg, Denmark, Larsen Strings has been at the forefront of string innovation, crafting premium strings for violin, viola, and cello. Combining advanced technology with close collaboration with musicians, Larsen Strings are trusted by players worldwide for their exceptional quality and consistency.

About Glasser NY
Established in 1938, Glasser NY has been a pioneer in bow-making and string accessories. Known for its innovative spirit and dedication to quality, the company has been the exclusive US distributor of Larsen Strings for over 25 years