Comments on: Reflections on a Website http://www.musicalamerica.com/mablogs/?p=863 Wed, 12 Dec 2012 04:48:46 +0000 hourly 1 http://wordpress.org/?v=3.0.6 By: Jeffrey Biegel http://www.musicalamerica.com/mablogs/?p=863&cpage=1#comment-92842 Jeffrey Biegel Mon, 21 Feb 2011 15:13:44 +0000 http://www.musicalamerica.com/mablogs/?p=863#comment-92842 Excellent advice! I do remember those pip sheets and flyers ($$$$!!!!!) Although the word-of-mouth method is still the best way to gain respect and notoriety, the website today is the least expensive way to share your wares. The only item I have been on and off the fence with is posting a schedule. Growing up in a home with a father who was one of New York's 'Finest' in the NYPD (Police Department), the one thing that I decided might not be such a great idea is posting the schedule. Why? Of course, it shares where you are performing, which may enhance your 'image' and being out there performing. But the one negative to this is allowing anyone from anywhere in the world see when you are 'not' at home. We never know who is lurking online, and even with a good alarm system, posting your schedule is just another way to let those who we don't want to know that we are away and our home is empty--or, our loved ones are there and we are not. Just my paranoid thought--but very valid in my humble opinion. Do so in your own discretion. If you have Facebook or Twitter, and only your 'friends' see your activity and you trust them, that is the ideal place to share where you are performing next so perhaps your 'friends' on these social networks might like to meet up with you and attend your performance. Excellent advice! I do remember those pip sheets and flyers ($$$$!!!!!) Although the word-of-mouth method is still the best way to gain respect and notoriety, the website today is the least expensive way to share your wares. The only item I have been on and off the fence with is posting a schedule. Growing up in a home with a father who was one of New York’s ‘Finest’ in the NYPD (Police Department), the one thing that I decided might not be such a great idea is posting the schedule. Why? Of course, it shares where you are performing, which may enhance your ‘image’ and being out there performing. But the one negative to this is allowing anyone from anywhere in the world see when you are ‘not’ at home. We never know who is lurking online, and even with a good alarm system, posting your schedule is just another way to let those who we don’t want to know that we are away and our home is empty–or, our loved ones are there and we are not. Just my paranoid thought–but very valid in my humble opinion. Do so in your own discretion. If you have Facebook or Twitter, and only your ‘friends’ see your activity and you trust them, that is the ideal place to share where you are performing next so perhaps your ‘friends’ on these social networks might like to meet up with you and attend your performance.

]]> By: Tom Hudock http://www.musicalamerica.com/mablogs/?p=863&cpage=1#comment-91734 Tom Hudock Fri, 18 Feb 2011 23:20:28 +0000 http://www.musicalamerica.com/mablogs/?p=863#comment-91734 Excellent advice, Ms. Landau! I would also add to your good advice that an artist's website include social media integration, allowing visitors to "Like" or "Tweet" the content of their pages to the visitor's entire social network. Social media is becoming an important marketing tool for performing artists and sites that integrate and embrace those features will excel at self-promotion. Additionally, I would caution people to avoid creating 100% Flash-based websites, which are not viewable on smartphones. Making your website accessible to as many devices as possible will assure your site can be seen by the widest audience possible. Tom Hudock ArtistManager.Net Excellent advice, Ms. Landau!

I would also add to your good advice that an artist’s website include social media integration, allowing visitors to “Like” or “Tweet” the content of their pages to the visitor’s entire social network. Social media is becoming an important marketing tool for performing artists and sites that integrate and embrace those features will excel at self-promotion.

Additionally, I would caution people to avoid creating 100% Flash-based websites, which are not viewable on smartphones. Making your website accessible to as many devices as possible will assure your site can be seen by the widest audience possible.

Tom Hudock
ArtistManager.Net

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